Leverage the Power of Feature Story PR

Feature Story PR Campaigns that Build Branding, Positioning, and Thought Leadership for B2B Companies

The Leading Provider of High-Profile Feature Story Campaigns for B2B Companies Since 2002

ZebraCom’s feature campaigns consist of writing white papers, case studies, and thought-leadership papers, then securing high-profile placements in print and online media worldwide.

In addition to our exceptional writing capability, each of your feature stories is placed in multiple media, which considerably expands the feature campaign ROI. This launches your company’s brand into national and international recognition while positioning your brand prominently in the minds of your target markets. There is no more efficient way to shift the attitudes within a B2B market segment than with high-profile published feature content.

We are retained to create and manage feature campaigns to better position our clients, improve their branding, launch their product lines, and shift market opinion relating to their industry issues. Since this is our sole focus, we are able to provide feature writing, media placement, and campaign management that exceeds the capabilities and cost efficiencies of in-house corporate communications teams and full-service PR firms.

Our feature campaigns are completely turnkey, requiring minimal participation on the part of our clients, and designed to dovetail smoothly with our client’s current PR and marketing initiatives and existing PR/advertising agency relationships.

Services We Provide

ZebraCom specializes in crafting compelling narratives that elevate your brands to new heights. Our dedicated team is committed to delivering excellence in feature story PR – writing and high-profile media placement of white papers, case studies, and thought-leadership papers.

At ZebraCom, we understand the significance of establishing a distinctive brand identity in today’s competitive market. Beyond traditional PR services, we develop comprehensive brand strategies to ensure your narrative resonates with your target audience. Our team collaborates closely with clients to analyze market trends, identify key differentiators, and create a strategic roadmap for brand positioning. By integrating a strategic approach into our PR services, we secure media placements and contribute to your brand’s long-term success and recognition.

Moreover, at ZebraCom, we pride ourselves on staying at the forefront of emerging communication trends and technologies. In an era where digital platforms play a crucial role in shaping public perception, we specialize in digital storytelling to amplify your brand’s presence. Our team stays adaptive, ensuring your brand remains relevant and engaging across diverse channels. Whether creating and managing your feature story campaign, writing engaging blog content, or optimizing website materials, ZebraCom is committed to elevating your brand’s visibility and impact in the ever-evolving landscape of modern communication.

Feature Stories

ZebraCom is known for producing large, comprehensive feature stories that position our clients as experts and solution providers for their industry issues – features that end up as covers and front-page stories that deliver maximum positioning and exposure. Our experience and capabilities enable us to cover a wide diversity of industries. Zebra stands unparalleled in the quantity of feature story placements, far surpassing industry benchmarks.

Thought Leadership Papers

In today’s fiercely competitive business landscape, establishing your brand as a thought leader is paramount. Our thought-leadership writing is designed to help you articulate unique insights and perspectives, positioning your company as a trusted authority in your industry. From thought-provoking industry perspectives to insightful industry commentaries, we ensure your voice resonates, fostering a powerful presence that sets you apart. Trust us to shape and amplify your narrative for maximum impact in your industry.

White Papers

In establishing thought leadership, white papers stand as powerful tools. Our team of experts specialize in conducting thorough research and distilling intricate information into clear, concise white papers. These documents serve as more than just a testament to your industry expertise—they strategically position your company as a thought leader in your field, reinforcing your standing as an authority within your industry. Trust us to craft compelling narratives that showcase your knowledge and elevate your brand to a position of influence.

Case Studies

ZebraCom specializes in crafting compelling case studies that meticulously showcase your clients’ success stories, providing a tangible demonstration of the impact your products or services have made. These narratives are potent tools for building trust and establishing credibility among potential customers.

Content Writing

Zebra specialize in creating engaging content including effective email campaigns that amplify your brand’s story. Every post and email is crafted to captivate your audience, fostering community and enhancing your online presence. Our tailored social media strategies and website content campaigns are more than communication; they’re key to nurturing relationships and driving action.

What Our Clients Say

Zebra is known for producing big, comprehensive features that position our clients as solution providers for industry issues – features that end up on magazine covers and as first-up stories delivering maximum positioning and exposure. Our experience and capabilities enable us to deal with any industrial and technology topic, covering a wide diversity of technical material.

“ZebraCom brings more traffic to our internet site than anything we have done prior to bringing them on. People read these feature stories, then link to us from them like crazy.  We get new leads every day. It was never like this before.”

Lyco Manufacturing

“Zebra has done an excellent job writing feature articles and getting them published in both electronic and print media. This service is of great value, it has helped us brand the Swisslog name in our industry. Thank you very much for your great work. ZebraCom is professional and straightforward.”

Swisslog AG, Warehouse & Distribution Solutions

“ZebraCom does an awesome job writing quality articles, as well as getting our articles placed in prominent publications.”


“I want to thank you for all you have done.  JMB is getting publicity that, before we hired ZebraCom and your hard work, we only dreamed of.”

ack Mountain Bushcraft

“We’ve found ZebraCom’s thought-leadership articles to be extremely helpful in gaining awareness for our brand and solutions.”

Nordson EFD

“You have demonstrated a sensitivity with understanding our technical data and at the same time, be able to reach such a wide audience without overwhelming them with detail. The bottom line is we want somebody to read our articles and that is one of the reasons why we elected to go with ZebraCom.”

Weiler Engineering